Jason Harris is the co-founder and CEO of the award-winning creative agency Mekanism and the co-founder of the Creative Alliance, a coalition of ad agencies that makes pro bono social impact and advocacy campaigns. Mekanism’s clients include Peloton, Ben & Jerry’s, MillerCoors, HBO, and the United Nations. Under his leadership, Mekanism was named to Ad Age’s Agency A-list, twice to their Best Places to Work, and to the Creativity 50. Harris has been named among the Top 10 Most Influential Social Impact Leaders, as well as the 4A’s list of 100 People Who Make Advertising Great. Harris’ approach, which entails working with brands through a “blend of soul and science” is studied in cases at Harvard Business School.
Jason understands the power of good storytelling, so “The Soulful Art of Persuasion” is packed with compelling personal and professional anecdotes ranging from amusing to profound. While advertising is Jason’s industry, his book offers lessons that will resonate with anyone who’s interested in a guide for embracing personal authenticity and transparency as an antidote to the pessimism and mistrust of our current moment.